The FirstPerson Blog

Ideas & Insights

Picture of Alicia Kurtz

Alicia Kurtz

With a strategic mind, Alicia’s primary focus as VP of Marketing & Communications is to establish, communicate, and implement strategic marketing and communication initiatives both internally and externally. Alicia manages, develops, and markets FirstPerson products and services while also maintaining the company’s marketing strategy, positioning the FirstPerson brand in the media, and overseeing events and sponsorships.
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Benefits, Communication

Three Secrets to Successful Employee Benefits Communication

July 19, 2016

Internal communication is essential for your company’s success. But do you know how important? Let the numbers do some talking about the importance of internal communication as a practice.

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The Key to Effective Internal Marketing

December 15, 2015

When you hear the word “marketing,” what do you think of? You may think of how your brand appears in the market, attracting new customers, or promoting and selling your products or services. These scenarios are in fact great examples of external marketing, but there’s another market that’s just as important: your employees.

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How to Create a Show-Stopping Presentation

March 6, 2015

Crafting a presentation is an art. Especially one that you feel awesome about. Between creating a concise message and designing an engaging PowerPoint, to ensuring a successful delivery, it can be difficult to find a starting point. It's intimidating. I get it. You may even be tempted to throw in the towel.

Not. So. Fast.

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How to Make an Impact with Your Trade Show Booth

September 5, 2014

“When life hands you lemons, make grape juice. Then sit back and watch the world ponder how.” – Anonymous

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IBJ's CFO of the Year Gives Back [Part 2]

February 4, 2014

This blog is the second of a four-part series highlighting the 2013 CFO of the Year award winners and their charities of choice. To view the first blog, please click here.

In celebration of the tenacious spirits of Indianapolis CFO’s, we partnered with the IBJ to present the sixth annual CFO of the Year Breakfast on December 5, 2013. Each of the four winners received $1,000 from FirstPerson to donate to a charity. 

Patrick Walsh, Executive Vice President, Chief Financial Officer, and Chief Operating Officer, Emmis Communications, was named the top honoree for Public Companies. Mr. Walsh chose to donate his $1,000 to the Center for Leadership Development, a nonprofit that fosters the advancement of minority youth in Central Indiana as future professional, business, and community leaders by providing experiences that encourage personal development and educational attainment.

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